The corporate world is constantly changing, and strategies that once seemed life-changing now feel outdated. One of those was to focus on our USP— the Unique Selling Proposition, which was that one thing that made you different. In today’s marketing and online...
For many small business owners, the word sales can make you anxious. Selling can feel intimidating, whether it’s the pressure to meet targets or a lack of confidence in closing deals. The good news? Sales isn’t just about cold, hard numbers. It’s about connection,...
Savvy business owners know that real success goes beyond the numbers. It’s all about understanding the buyer’s emotional journey. Numbers, quotas, monthly reports, and sales figures have always driven sales strategies. However, the concept of using monthly sales...
Sales don’t stop at the sale! As a business owner, your focus is often on growth, expansion, and finding new customers. While these are essential goals, there’s a goldmine of value in nurturing the customers you already have. It’s too easy to get caught up in the...
Business owners face a unique set of challenges. One of the most significant is building and maintaining trust with customers. Trust in sales and business is the cornerstone for any entrepreneur. “Trust is the glue of life. It’s the most essential ingredient in...
